Use Cases
A fractional CMO begins a new engagement with a seed-stage SaaS client. They invoke /marketing-plan client.app to consolidate scattered SEO research, brand docs, and audit findings into one coherent 12-month plan. The skill scores current state, walks through 13 AARRR sections interactively, and outputs a Notion-ready document mapping which marketing skills and MCP tools execute each tactic — giving the founder a clear, fundable roadmap and the consultant a defensible deliverable.
A bootstrapped founder preparing for a Series A raise needs an investor-friendly growth plan. They use the skill to generate a 90-day + 12-month AARRR roadmap anchored to funding-stage capability unlocks, with budget set via the goal-based formula and a tactical idea bank cross-referenced from 139 ideas. The result is a specific, ops-honest plan showing what the team can execute now vs. after the round closes — used directly in board updates and fundraising conversations.
Skill File
Domains
Forms
Mechanism
Breaks down how the skill works and what it produces, so you can quickly judge whether it fits your scenario and value.
When a user needs a comprehensive marketing plan for a client, company, or own product — e.g. mentions "marketing plan", "GTM plan", "fCMO plan", or starts a fractional CMO engagement.
/marketing-plan {client}; resumes from progress.md via a state machine (INIT → REVIEW → FINALIZE)A Notion-paste-ready 13-section markdown plan: client-specific, exhaustive, ops-honest, investor-friendly, showing which skills/stack execute each part.