marketing-ideas

PurposeA marketing strategist skill with a 139-idea library for SaaS/software products. It reads product context, asks about stage/budget, and recommends 3-5 tailored ideas by category, stage, or use case. Outputs actionable plans with steps and resources, unblocking users stuck on growth.

Domains

Marketing

Forms

Workflow

Required Tools

—None

Languages

—No strong dependency

Package Manager

—N/A

Mechanism

When It Triggers · How It Works · What It Produces

Breaks down how the skill works and what it produces, so you can quickly judge whether it fits your scenario and value.

Trigger Timing

When a user is stuck on how to grow their SaaS/software product, asks for marketing ideas, growth tactics, or inspiration, or says "I don't know how to market this."

Working Mechanism

Check for existing product-marketing context file and read it if present
Ask about product, audience, stage, budget, and resources if unclear
Select 3-5 relevant ideas from a 139-idea library categorized by channel, stage, and use case
Output each idea with fit, starting steps, outcome, and resources

Result

A tailored shortlist of actionable marketing ideas with implementation guidance, helping users unblock and prioritize growth experiments.

Use Cases

Two Typical Use Cases

Scenario 01

Solo founder seeks first marketing moves

A solo founder with a new B2B SaaS tool has no marketing background and asks "how do I market this?" The skill reads any product-marketing.md context, asks about stage and budget, then suggests 3-5 ideas like LinkedIn Ads, founder emails, and free tools. Each comes with first steps and needed resources, giving the founder a clear, low-cost starting plan instead of paralysis.

Scenario 02

Growth team wants new channel ideas

A growth-stage SaaS team has tried content and ads but stalled. They ask for "what else can I try." The skill reviews their context, filters the 139-idea library by growth stage and medium budget, and proposes partnerships, webinars, and PR. It details implementation and expected outcomes, helping the team diversify channels and restart momentum.

Skill File

SKILL.md

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SKILL.mdLoading from GitHub…

Skill Composition

Open in GitHub ↗

SKILL.md33.3%
references33.3%
other33.3%

▸skills/marketing-ideas/
▸root
- ·SKILL.md
- ▸evals
  - ·evals.json
- ▸references
  - ·ideas-by-category.md

Per the Agent Skills spec, SKILL.md is the only required file. The colored bars classify the rest into the three spec-aligned optional directories (scripts / references / assets) and an 'other' bucket. The full directory tree is below.

When It Triggers · How It Works · What It Produces

Trigger Timing

Working Mechanism

Result

Two Typical Use Cases

Solo founder seeks first marketing moves

Growth team wants new channel ideas

SKILL.md

Skill Composition

/marketing-ideas

Two Typical Use Cases

Solo founder seeks first marketing moves

Growth team wants new channel ideas

SKILL.md

Skill Composition

When It Triggers · How It Works · What It Produces

Trigger Timing

Working Mechanism

Result