Use Cases
A founder is debating whether to reposition their SaaS from 'easy-to-use' to 'most powerful'. They invoke marketing-council for a council session. The skill seats Dunford (positioning), Godin (remarkability), and Sharp (reach skeptic) as dissenter. Each applies their framework to the founder's context, the disagreement map shows resonance vs reach trade-off, and the chair synthesizes a staged repositioning plan with handoff to product-marketing and copywriting. This prevents a costly wrong repositioning.
A growth lead wants to scale paid ads but fears churn. They ask 'what would the council say about our ad scaling?'. The skill seats Vaynerchuk (attention arbitrage), Hormozi (offer volume), and Handley (quality dissenter). Takes reveal conflict between volume and trust erosion; synthesis recommends a controlled scale with tripwire on activation rate, handing off to ads and onboarding. The team gains multi-lens clarity instead of single-channel bias.
Skill File
Domains
Forms
Mechanism
Breaks down how the skill works and what it produces, so you can quickly judge whether it fits your scenario and value.
When the user wants multiple expert perspectives on a marketing question, mentions 'marketing council', 'board of advisors', 'what would Seth Godin say', or asks how a famous marketer would approach their problem.
A labeled simulation output: each advisor's framed take, a disagreement map of trade-offs, and a synthesized recommendation with concrete next steps and handoffs to execution skills.
