Use Cases
A SaaS founder needs a new homepage that explains their product clearly and drives signups. They invoke copywriting, provide product context from product-marketing.md, and receive a structured homepage with headline, subheadline, benefit sections, social proof, and CTAs plus rationale. This saves them from hiring an agency and yields conversion-focused copy in minutes.
A marketer wants to improve a weak pricing page where visitors can't choose a plan. Using copywriting, they get page-specific guidance, clearer plan comparisons, objection-handling FAQ, and stronger CTAs like "Start My Free Trial". The skill reduces "which is right for me" anxiety and improves plan selection and trial conversions.
Skill File
Domains
Forms
Mechanism
Breaks down how the skill works and what it produces, so you can quickly judge whether it fits your scenario and value.
When the user needs to write, rewrite, or improve marketing copy for any web page (homepage, landing, pricing, feature, about, product) and says things like "write copy for", "improve this copy", "headline help", or "make this more compelling".
.agents/product-marketing.md for context; ask only for missing info (page purpose, audience, offer, traffic source).Persuasive, conversion-focused page copy with rationale and variants, ready to ship or hand to copy-editing / ab-testing.